About Me

I’m a senior community leader and UI/UX designer in the games industry, specializing in turning player insights into meaningful experiences—both in-game and across every player-facing touchpoint. With years of experience driving community strategy, brand leadership, and multi-channel marketing across AAA and indie titles, I focus on elevating player satisfaction, strengthening studio identity, and building communities that feel genuinely heard.

I’ve led high-impact initiatives that improved player sentiment, increased engagement, and supported successful game launches. My work blends analytical rigor with creative execution: from designing intuitive UI and streamlining UX flows to developing communication frameworks, creator activations, and sentiment-driven Live-Ops strategies. As your resume notes, you “improved player sentiment, increased community participation” and “reduced recurring player pain points” through thoughtful, data-informed leadership.

I thrive in collaborative environments where community insights shape product decisions, marketing beats resonate authentically, and teams rally around a unified vision. Whether I’m directing a team of Community Managers, crafting a go-to-market strategy, or designing HUD components that “improve visual clarity and usability,” I bring a player-first mindset and a passion for creating experiences that feel intuitive, engaging, and memorable.